Perspectival study of the Adoration of the Magi, by Leonardo da Vinci

There is a lot of ambiguity in any design work. Many design decisions are subjective and come down to personal taste. Having a clear ethos can help align teams and simplify certain decisions. In this post I briefly describe some of the things I aim for when building products/software.

1. User Obsessed

Reptiles — Maurits Cornelis Escher

The ‘Reproducibility Crisis’ is common knowledge in the scientific community. Most businesses, however, haven’t even begun to recognise the problem.


Richard J Brooker

Experienced Data Scientist with a proven track record building industry leading machine learning solutions.

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